Estrella Jaramillo Minisode

Estrella Jaramillo, co-founder of femtech platform B-wom, shares how women entrepreneurs often let themselves down with what she calls the “nice girl syndrome”. Rather than shying away from conflict or caring about being liked by everyone, women in business must put mission first, be OK with saying “no”, and prioritize time in alignment with that mission. Estrella’s company B-wom assists women in all stages of life from pre-fertility to menopause with health education, tracking tools, and personalized care. She shares advice too on how to know and understand the motivations and needs of your customers.

Show Notes

Do women in business care too much about being liked?

Does that hold us back in business?

Success in business requires an entrepreneur to laser focus on doing what’s necessary to grow the business – and often enough that means being willing to say “no”, manage conflict and fire people.

That doesn’t mean being the proverbial “B” word, yet many women fear that label.

Estrella Jaramillo, a technology entrepreneur and co-founder of femtech platform B-wom, says it’s time women in business overcame what she calls ‘nice girl syndrome”.

Learn on this Minisode how to:

• Get comfortable with saying “no”
• Prioritize your time around your mission
• Embrace uncertainty as you grow and scale your startup
• Understand the motivations and needs of your customers, in particular what emotions trigger purchasing decisions
• Avoid burnout and make sure you’re having fun
• And so much more!

More about Estrella here:

Estrella Jaramillo is the co-founder of femtech platform B-wom, serving women in all stages of life from pre-fertility to menopause with health education, tracking tools and personalized care.

Wings listeners are offered 1-month FREE service with the B-wom Premium app program with the discount code WINGS. And if you want to see B-wom offered in the company you work for, with an onsite workshop, use WINGS coupon too for a 10% discount!

Get the transcript here

306 MINISODE Estrella Jaramillo: No More Ms. Nice Girl

Where to Find Estrella on Social Media:

• Twitter @estrellajrios
• Twitter @HelloBwom
• https://facebook.com/b-wom
• https://linkedin.com/estrellajaramillorios
• https://instagram.com/in_siderStar
• https://instagram.com/hellobwom

Like and Follow WINGS!

• Facebook @wingpodcast 
• Instagram @MelindaWittstock2020
• https://facebook.com/IAmMelindaWittstock
• https://twitter.com/MelindaWings

Our Sponsors and Special Offers

The Wealth To Freedom Formula

Want the practical blueprint to make your money work for you – rather than you working for your money. Every entrepreneur needs to “know their numbers”, focus on creating predictable recurring revenue and avoid the traps of entrepreneurial poverty. Join financial expert and MBA Katherine Dean for her “Wealth To Freedom” lesson so you can release any limiting beliefs, get practical tips on boosting your savings, growing a profitable business and more. Check it out at wingspodcast.com/wealth. 

Wings of Success Summit and Inner Circle

Grab your WINGS! Learn from 60+ women entrepreneurs who’ve “been there, built that” to create and sustain 6, 7, 8, 9 and even 10 figure businesses, grow their influence and overcome many challenges along the way. We share our success habits, give practical advice you can implement right away to transform your business and your life. Free for live streaming and early bird discounts now for lifetime access, instant downloads of video and audio lessons, bonus content plus access to an exclusive private Mastermind and a private VIP invitation to join the Wings Inner Circle for mentoring and more. It’s your “entrepreneurial MBA”! Join the Inner Circle for group coaching, mentoring from Melinda Wittstock and her growing network of top performing entrepreneurs and investors, and mastermind with your “business family”.

Allison Maslan – Scale or Fail

Want to scale your business and finally take it to the next level – and you’re just not sure how to do it? Get serial entrepreneur Allison Maslan’s new book Scale or Fail. 

Binge Networks

If you don’t know Binge check it out here right now because it is aggregating great podcast and video content so you can reach hundreds of millions of people on smart TVs and connected devices – all over the world. On Bings you can automatically convert audio into video in one quick “set it and forget it” on Binge, and put all your Facebook Lives and YouTube videos up there too. It makes sense because 80% of US households have a connected device TV, Binge reaches 100s of millions of people globally, and 65% of people who use connected device TV have looked up information about a product they’ve seen advertised on that program or podcast. So if you have a podcast, if you do video on Facebook or YouTube sign up now 

Zero Limits Ventures

How much is your company worth? Want to find out how to boost your valuation? Click here to claim your FREE consult call with ZLV Founder Steve Little for your valuation enhancement and capital acquisition strategy.  You can also book your complimentary “office hours” with Steve.

Audible.com

Listeners of Wings can get a FREE audiobook download and 30 day free trial at www.audibletrial.com/WingsPodcast – with more than 180,000 titles to choose from for your iPhone, Android, Kindle or mp3 player. Start your free trial now!

Springboard Enterprises

Find out if you and your company qualify for this Accelerator for Female Founders – in media tech, fashion tech, life sciences and more! Check it out