Ruthie Schulder

How to Attract Loyal Fans With Immersive Experiences

Ever found yourself immersed in a brand experience so seamless it became hard to know you were being sold something?

It doesn’t happen all that often. Imagine though for a moment what it would be like to have an experience so positive, so helpful, so rewarding that you forgot you were being marketed to.

Ruthie Schulder is co-founder and CEO of The Participation Agency, a unique marketing company that creates “radical experiential campaigns” with brands as partners rather than clients. Ruthie shares how she’s reinventing marketing in an immersive way – and how she became one of Adweek’s Disruptors – a list of 39 women spearheading the revolution in advertising, media and tech.

Ruthie shares how she pioneered Outpost—sophisticated rest stops for touring musicians, invigorating cities with world-renowned talent and giving brand partners organic exposure.

Ruthie was named Inc.’s Millennial CEO Rising Star, and under her leadership, The Participation Agency has won a CLIO, an Ex Award and consecutive placements on Inc.’s Fastest Growing Private Companies list.

Listen to learn:

  • How her non-traditional agency drives multi-million-dollar campaigns for Fortune 100s, tech startups, and cities seeking innovation through experiential marketing
  • How to create immersive experiences that create value and attract clients without being transactional or salesy
  • What Ruthie and her partner are doing to encourage female entrepreneurship with “Let’s Work,” a monthly gathering for women to rethink networking and forge professional alliances, developed in partnership with the Soho House.
  • Plus her advice for women entrepreneurs on how to overcome “imposter syndrome”, how to scale fast and much more.

More about Ruthie Schulder at The Participation Agency

Get the full transcript here

437 Ruthie Schulder: Experiential Marketing

Where to follow Ruthie on Social Media:

Like and Follow WINGS!

Our Sponsors and Special Offers

Launch Your Magnetic and Profitable Podcast

Hands down a podcast is THE way to truly connect with your customers and if you do it right, engage a growing community of loyal fans hanging on your every word. I want to help you find your voice and grow your value by getting your podcast launched in 12 short weeks – with a blueprint for community engagement and monetization so you profit fro podcasting. If you’re a business owner or entrepreneur who wants to step up their game, hop on a complimentary call  with me. I’ll share my 3 proven strategies that changed the game for me. Already a podcaster? Hop on the phone too because I want to share with you some secrets I’ve learned about how to engage and monetize a growing following. Book your call now.

 

Wings of Success Summit and Inner Circle

Grab your WINGS! Learn from 60+ women entrepreneurs who’ve “been there, built that” to create and sustain 6, 7, 8, 9 and even 10 figure businesses, grow their influence and overcome many challenges along the way. We share our success habits, give practical advice you can implement right away to transform your business and your life. Free for live streaming and early bird discounts now for lifetime access, instant downloads of video and audio lessons, bonus content plus access to an exclusive private Mastermind and a private VIP invitation to join the Wings Inner Circle for mentoring and more. It’s your “entrepreneurial MBA”! Join the Inner Circle for group coaching, mentoring from Melinda Wittstock and her growing network of top performing entrepreneurs and investors, and mastermind with your “business family”.

 

Zero Limits Ventures

How much is your company worth? Want to find out how to boost your valuation? Click here to claim your FREE consult call

with ZLV Founder Steve Little for your valuation enhancement and capital acquisition strategy.  You can also book your complimentary “office hours”

with Steve.

This error message is only visible to WordPress admins

Error: API requests are being delayed for this account. New posts will not be retrieved.

Log in as an administrator and view the Instagram Feed settings page for more details.

Subscribe to Wings!
 
Listen to learn the secrets, strategies, practical tips and epiphanies of women entrepreneurs who’ve “been there, built that” so you too can manifest the confidence, capital and connections to soar to success!
Instantly get Melinda’s Wings Success Formula
Review on iTunes and win the chance for a VIP Day with Melinda
Subscribe to Wings!
 
Listen to learn the secrets, strategies, practical tips and epiphanies of women entrepreneurs who’ve “been there, built that” so you too can manifest the confidence, capital and connections to soar to success!
Instantly get Melinda’s Wings Success Formula
Review on iTunes and win the chance for a VIP Day with Melinda
Subscribe to 10X Together!
 
Listen to learn from top entrepreneur couples how they juggle the business of love … with the love of business. 
Instantly get Melinda’s Mindset Mojo Money Manifesto
Review on iTunes and win the chance for a VIP Day with Melinda
Subscribe to Wings!
 
Listen to learn the secrets, strategies, practical tips and epiphanies of women entrepreneurs who’ve “been there, built that” so you too can manifest the confidence, capital and connections to soar to success!
Instantly get Melinda’s Wings Success Formula
Review on iTunes and win the chance for a VIP Day with Melinda