Bettina Hein is onto her third game-changing business – remaking what we know of the web into its newer version, a decentralized 3.0 version where we own and control our own data. CEO and founder of HelloYellow, and SVOX and Pixability before, Bettina shares her excitement at the promise of blockchain technologies allowing us to secure and validate our online identities in this brave new world. We also talk fundraising, how to overcome venture capital resistance to funding female founders, and balancing innovation with young kids.
5G, AI, VR/AR – a new world is coming faster than we can type a text message because a trillion sensors will soon enable us to both map our physical world into virtual space AND superimpose a digital layer onto our physical environments.
Yes, let’s pause a moment to think about how Web 3.0 will transform everything from the way we learn and how we educate … to the way we trade ad our interations with the real and virtual versions of each other.
Bettina Hein is onto her third game-changing business as CEO and founder of HelloYellow.
She is pioneering on new territory – a newer, decentralized version of the World Wide Web where we own and control our own data, with the promise of blockchain technologies allowing us to secure and validate our online identities in this brave new world.
Today we learn how to:
- What you need to know about Web 3.0
- Innovate on the cutting edge of technology
- Fundraise successfully to scale your startup
- Overcome “queen bee” syndrome
- Balance it innovation with young children
- And much more…
Before moving back to Switzerland to found Web 3.0 company HelloYellow, Bettina was the founder and CEO of Pixability, a video advertising company in Boston. Prior to Pixability where she has continues as a board member, Bettina co-founded SVOX, the Swiss-based speech technology company which she sold to Nuance Communications for $125 million.
Bettina has many honors:
- She won the 2018 Immigrant Entrepreneur of the Year Award,
- She is a World Economic Forum Young Global Leader
- She won the L’Oreal NEXT Generation Award
- She was named by The Boston Business Journal’s “40 Under 40 Award.”
Bettina holds an MS degree from MIT, a law degree from the University of Constance, and a business degree from the University of St. Gallen. Bettina holds one patent and is the co-author of Video Marketing for Dummies.
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